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Literally no competition!
Sometimes the best products on TikTok Shop arenāt the ones with the best videos.
Theyāre the ones with quiet, boring videos that are still printing salesā¦
because almost no one is competing.
Thatās exactly whatās happening with BetterAlt right now.

BetterAlt Strategy Call with Alyssa
Yesterdayās BetterAlt Strategy Call with Coach Alyssa was all about three high-opportunity BetterAlt products that are:
ā TikTok-approved
ā Brand-approved
ā Making sales
ā Still wide open for you to dominate
1. BetterAlt Womenās Creatine with Glowchemy: āGlow Up in a Cupā āØ

This is the one Alyssa really wants you leaning into.
Itās not just creatine. Itās:
Creatine
Collagen
Hyaluronic acid
Biotin
Vitamin C
Pre + probiotics
ā¦all in one scoop.
The wild part? The most viral videos for this product arenāt even that good. šµāš«
Theyāre basic. Some are a little chaotic.
But theyāre selling because:
Very few affiliates are pushing it
The āall-in-oneā story is insanely strong
The hooks speak directly to what women actually want
Hooks & lines that are already working:
āIf youāre trying to get a dump truck back there and have skin thatās literally glowingā¦ā
āUsed to be a pancake, now itās a peach.ā
āMost people spend $250 buying all these separately⦠now you get it in one powder.ā
Winning frameworks Alyssa showed:
The Booty + Skin Transformation Hook
Visual: your body / gym shots / leggings / glow-up B-roll
Voiceover: āIf you want glowy skin + a dump truck back there, this is the all-in-one Iām using.ā
Then list the ingredients and benefits.
Price Anchor Problem Stack
Show a stack of supplements: collagen, hyaluronic acid, biotin, vitamin C, probiotics, creatine.
āIf you bought all of these separately, thatās over $250ā¦ā
Cut to the jar: āNow you get all of it in one scoop.ā
Gym Rat / Skit Angle
Friend pokes your glutes / compliments how youāre looking.
āWhat are you doing?ā ā āIāve been taking this womenās creatine with collagen in itā¦ā
Close with a clear CTA and mention the sale.
Car-Tok āGlow Up in a Cupā POV
Filmed in the car (supplements convert crazy well here).
Talk like youāre on FaceTime with a friend:
āMy workout is basically chasing my kids, but this one stacked creatine still does the jobā¦ā
Your move this week:
Request the BetterAlt creatine.
Pick ONE framework from above.
Shoot a simple version.
Post it.
You donāt need perfection, you just need to be better than the āmehā videos that are already selling.
2. Shilajit Honey Sticks šÆ The Low-Energy Framework

These OG Himalayan Shilajit Honey Sticks have done serious GMVā¦
and basically one creator has been hogging the leaderboard.
@beachislife87 This is why you have no Energy! ā¼ļø #betteralt #shilajit #tiktokshopcreatorpicks #traceminerals #energy
His visuals? Pretty boring.
His framework? š„
He talks straight to the person who:
Drinks coffee and is still tired
Crashes after energy drinks
Wakes up exhausted even after a full nightās sleep
Gets anxious from too much caffeine
Then he hits them with:
āYour cells are literally out of battery⦠not making ATP because youāre low on trace minerals.ā
And positions the honey sticks as:
A daily habit
A long-lasting, stable energy solution
Something you can even add to your coffee
How you can remake this:
Keep the FaceTime vibe ā direct, casual, honest.
Paint the daily struggle: āYou wake up tired, you slam caffeine, youāre still tiredā¦ā
Introduce the honey stick as the simple, once-a-day fix.
Mention: trace minerals, feeling more well-rested, less edgy from caffeine.
Close with: shipping is fast, flavor is good, thereās a deal live on TikTok Shop.
You donāt need fancy edits. You just need emotion + clarity.
3. Shilajit Capsules: The āAll These vs This Oneā Angle

The capsules are another all-in-one monster.
Think of them as:
āHereās a supplement stack in one bottle.ā
The viral framework Alyssa highlighted:
āIf you need more energy ā take Shilajit.ā
āIf you want to feel less stressed ā take ashwagandha.ā
āIf you want better performance ā take maca rootā
āIf you want to put it down in the bedroom ā take Tongkat Ali.ā
Then:
āIf you bought all of these separately, thatās around $250.
BetterAlt put them all into one capsule.ā
Your job is to:
List the individual ingredients + benefits
Show the pile of bottles theyād normally buy
Replace it visually with one bottle
Anchor the price as āway cheaper than buying everything separateā
That formula works over and over again on TikTok Shop.
Frameworks You Can Steal for Any BetterAlt Product
Alyssa dropped two frameworks you can use across creatine, honey sticks, or capsules:
Framework 1: The Gut / Energy Day-in-the-Life Dump
Show a ābadā day:
Donuts + caffeine for breakfast
Energy drink mid-morning
Fast-food lunch
Exhausted on the couch + sugar cravings
Cut to what your gut looks like (dumping things into a messy bin).
Then show the clean, simple product and list what it supports:
Gut health
Skin
Energy
Mood
Close with: āInstead of 10 different pills, I just use thisā¦ā
Framework 2: Doctor / Patient ProblemāSolution Skit
This is viral for so many supplements right now.
Person A: lists problems
āI canāt stop eating sugar.ā
āI canāt function without caffeine.ā
āMy bloat wonāt go away.ā
āMy skin is dull and dry.ā
Person B (doctor): prescribes an ingredient
āThat sounds like a blood sugar issue, letās get you [ingredient].ā
Repeat with a few problemāsolution pairs.
Then reveal:
āYou could buy 5 different pills⦠or you can get all those benefits in this one [BetterAlt product].ā
You film all of Person A, then all of Person B, and just edit the clips together. Easy.
Make It About 2026 (Q1 Starts Now)
One of the strongest moves from the call:
Start shaping your hooks around 2026 now.
Instead of just āhereās my supplement,ā try:
āGoing into 2026, I refuse to juggle 7 different vitamins every day.ā
āIf your 2026 glow-up includes better skin + better energy, listen to thisā¦ā
āIām starting my 2026 routine in December so I donāt hit January already behind.ā
People buy for who they want to be next year, not just who they are today.
ā³ļø Your 24-Hour Action Plan
Pick ONE of these this week:
Creatine video
Use āglow up in a cupā or booty + skin transformation framework.
Honey stick energy video
Tell the ācoffee isnāt fixing your tirednessā story.
Capsule āall these vs this oneā video
Show the stack of bottles vs the one supplement.
Grab your BetterAlt samples below ā¬ļø , shoot something simple, and get it live!
You donāt have to be the perfect creator here.
You just have to be the one who actually posts while everyone else is still overthinking.
To your success,
The Brands Meet Creators Team š
