- Brands Meet Creators
- Posts
- STOP overthinking your hooks
STOP overthinking your hooks
4 killer WAYS to grab attention
💎🏆 Our $50k challenge is happening NOW 🏆💎
Scroll to the bottom to claim your samples and win your ticket to the next BMC Live!
A lot of times we overthink hooks… trying to say too much or do too little.
And maybe that’s because we’ve all seen way too many tutorials or read a million “perfect hook” guides.
But to be honest it’s not THAT HARD.
In our recent call inside The Academy 2.0, Alyssa one of our coaches shared some serious gems about creating killer TikTok hooks.
Check these out:
1. Tease it, don’t tell it:
Want attention? Get weird. Think about what will make people pause and think, “Wait, what?!”
Alyssa’s example, “I hate onions, but I rub them on my head,” works because it’s bizarre yet intriguing.
Another one: “I hate this thing, but I use it everyday. Here’s why…”
(The key is to pick something unique about your product and frame it in a way that demands attention.)
2. Show results early:
Got dramatic before-and-after transformations? Lead with them. It’s what keeps viewers hooked. People want to see the payoff upfront.
(Tip: Start with the end result and then show how you got there.)
3. High ENERGY, no fluff:
The first 3-5 seconds should be action-packed.
Fast cuts, bold visuals, and no distractions.
4. Keep it focused:
Don’t clutter your videos with other brands or random props. No other brands, no unrelated props, just your product.
Do: Show a clean workspace and just the product in use.
Don’t: Include other brand logos, cluttered backgrounds, or off-topic visuals.
In your next videos, try this:
Go bold. Be unexpected. Create something that makes people stop scrolling and need to watch more.
This is your sign to go big.
The Academy 2.0 is exactly what you need to start seeing serious results.
Inside, you’ll get weekly coaching that delivers results, frameworks for landing brand deals, and strategies for securing retainers and commissions.
Stop playing small. Start scaling smart.
Join THE ACADEMY 2.0 today and start seeing the results you deserve.

🖼️ Trending Framework 🖼️
“Just to heads up...”
This video shows the power of a casual, friend-to-friend alert about a deal.
Pay attention to how the creator keeps it simple and straight to the point: great product, rare sale, extra coupon, and why you should care.
Why this works:
Casual alert + rare sale + extra savings = viewers feeling grateful for the tip!
Creator tip: Make it feel like you're texting a friend about a deal they wouldn't want to miss. Keep it simple: what's on sale, why it's good, and why they should grab it now! 😉😉😉
💎🏆 $50k Challenge 🏆💎
Wanna join us at the next Brands Meet Creators Live? Here’s how you can come for free with our $50k Challenge.
How it works:
Select products from our partner list (must be on mobile).
Add them to your showcase, authorize us to send samples, and receive your products! (we’ll send everything you add to your showcase).
Start posting.
If you hit $2,500 GMV for any product you’re getting 1 year of Academy access.
If you hit $50k GMV for any product, you’re coming to the next BMC Live Event!!!
You have from Oct. 1 - Dec. 31 to reach these GMV levels! And of course, you’ll be earning your commissions along the way.

Check out our $50k Challenge partners:
(Just add it to your showcase and your sample will be on its way!)
![]() VITBOOST Biotin | These organic, USA-made, lab-tested supplements combine beauty and wellness. Get your sample and bonus commission today! |
![]() Zenwise Women’s Probiotics | This supplement is blowing up on TikTok Shop! 3-In-1 probiotic solution for women. Get your sample ASAP! |
![]() Kundal Natural Shampoo | Nourish, hydrate, and shine! Kundal's gentle, sulfate-free formula is perfect for all hair types. |
![]() SB SOX Compression Socks | Experience the comfort and support of premium compression socks. Get your sample ASAP! |
![]() DrBioCare Collagen Peptides for Women | Ranked #2 in sales on TTS right now. Beauty vitamins for women. |
![]() DrBioCare Magnesium | With over 10 health-boosting ingredients, build your energy refueling |
![]() Practical Survival Water Straws | Get safe, clean water anywhere with this BPA-free filter that removes 99.9% of bacteria. Get your sample now! |
![]() Tannies | Tan faster and easier with these vegan-friendly gummies! Get your sample ASAP! |
![]() SKNBODY | Get flawless, fuzz-free skin with this SET. Spot every hair and swipe it away for a perfectly smooth finish. |
![]() QUOKKA | Let your little one’s imagination run wild with Quokka’s floor puzzles. Get your puzzle samples today and start earning. |
![]() LIVFRESH | Experience a fresher, healthier mouth with LivFresh’s advanced dental gel. Grab your sample today and claim your bonus commission! |
![]() It Just Works | Non-toxic deodorant that works from within to help remove ALL body odors naturally. |
![]() Feminine Gummies | Vital Source’s feminine gummies are going viral… and there’s a 40% commission bonus up for grabs! |
![]() Magnesium Bath Flakes | These Magnesium Bath Flakes are blowing up! Grab your samples and ride the wave of higher commissions. |
![]() Nitric Oxide Booster | This Nitric Oxide Booster is gaining traction fast! Get your sample ASAP! |
![]() Nitric Oxide Beets | Jump on this hot product—Organic Beets powder! Grab your samples and claim your bonus commission below! |
![]() Heart Beets Chews | Loved for its heart benefits and delicious flavor, these chews are sure to become your new favorite snack. |
![]() 5 Piece Mini Coloring Book Bundle | Book lovers are loving this deal! Five reads for a steal - get your samples below. |
![]() Creatine Infused Gummies | Power up your workouts with creatine-infused gummies—sweet, convenient, and effective. |
![]() Supercalm Powdered Drink Mix | Top 10 product on TikTok Shop offering INSANE prizes for October. Get your sample ASAP! |
![]()
| If you want a burst of flavor and hydration on the go, these Sonic drink mixes are perfect for you! |
![]() LullaBites Natural Sleep Gummies | These bedtime gummies are designed to support better sleep naturally—ideal for promoting restful nights. Earn a 39% commission. |
![]() Wyler's Light TikTok Bundle Variety Pack | Enjoy fruity refreshment anytime with Wyler’s Light. This brand is super unique, viral on TikTok Shop, and converting extremely well! |
![]() Obvi | Get the benefits of collagen plus fat-burning power with this product. Get your samples now! |
![]() Obvi | Nourish your body daily with all-in-one beauty powder. Claim your sample now and start earning! |
![]() Sleepy Feet Magnesium Spray | Get the BEST sleep of your life starting today. Grab your samples now and experience deep, restful sleep like never before! |