☕ niche or no niche 🤔 - TeaTok Shop [#14]

you’ll want to hear this out

Let's talk about niches on TikTok Shop.

Remember when everyone said you HAD to pick a niche…? 

Well, things have changed. Turns out TikTok's algorithm is not as niche-obsessed as we thought. 

In our recent Affiliate Accelerator coaching call, we tackled this burning question that's been on everyone's mind…

In fact, Alyssa, one of our coaches dropped this truth bomb:

"You are the niche!" 🤯🤯🤯

But what does this even mean???

It means that your personality, style, and passion can be more powerful than any specific product category.

We're seeing creators crushing it with:

  • Multiple product types in their showcase

  • Passion-driven content (forget the "should sell" and focus on the "love to sell")

  • A mix of specialized and broad-appeal products

The key is finding what feels right for you.

Ask yourself:

  • What products do I enjoy talking about?

  • What items do I use and love?

  • What kind of videos am I good at making?

Your answers can guide you to your best products, whether that's one type or many.

Now, I'm not saying to go wild and sell everything. 

But don't let the fear of "not niching down" hold you back from exploring.

Remember, it's okay to try different things. You might find success in unexpected places.

Most importantly, be real.  

Viewers can tell when you truly like a product. That matters more than sticking to one category.

Want to dive deeper into this and other TikTok Shop secrets? Our TikTok Shop Affiliate Accelerator is your all-access pass to everything you need to succeed.

Here's what you'll get:

  • Weekly coaching calls (where we spill the tea on all things TikTok Shop)

  • Along with hours of TikTok Shop courses to dive into

  • A community of like-minded creators

  • Paid brand collabs (monthly retainers + commissions!)

and so much more… Let's get you inside!

To your success,

The Brands Meet Creators Team

🖼️ Trending Frameworks🖼️

The expert frame.

These videos use expertise whether it’s personal or professional (or even from friends and family), to quickly build trust and credibility.

Pay attention to how they highlight personal experience and professional knowledge to support their claims.

 

+100k GMV in last 7 days

(I take them all the time to help me stay calm while working at the hospital...)

+$380k GMV

(My dad's one of the highest paid holistic wellness doctors in the entire country, and this is…)

Why this works:

This expertise frame builds trust fast, and your product recommendations seem more reliable.


🔥 Trending Products 🔥

These products have massive potential and should see a huge increase in sales over the next month. Get your samples, bonus commission and ride the trend!

Feminine Gummies

Vital Source’s feminine gummies are going viral… and there’s a 40% commission bonus up for grabs!

15 Day Gut Cleanse

Get bonus commission on the viral 15 day gut cleanse! This is the #5 best selling product this month!

SKNBODY

One of the most viral products on TikTok Shop… Claim your bonus commission below!

Lenovo Erazer

A top 20 product on TikTok Shop that is trending now!

BetterAlt Shilajit

The #1 Shilajit brand on TikTok Shop!

Bril

This product is doing millions on other platforms but is brand new to TikTok Shop. It’s a super unique toothbrush cleaner and travel case (UV light to kill germs).

Tannies

These tanning gummies are super unique and have massive viral potential! They are also hiring retainer creators in our Accelerator.

Remedy Dark Spot Remover

If you suffer from dark spots, this product is for you.

It’s already doing about $200k per month and trending up right now!

Neurogum

A unique product that is doing nearly $1M per month on TikTok Shop.

Note: Request a sample directly from their shop!

LullaBites

These bedtime gummies are designed to support better sleep naturally—ideal for promoting restful nights. Earn a 39% commission

Visp elixer mixer

A unique all-in-one mixer bottle. This product is new to TikTok Shop but is performing extremely well on other platforms! They are also hiring retainer creators in our Accelerator.

Creatine Gummies

Creatine gummies brand. This product is new to TikTok Shop but is performing extremely well on other platforms! They are also hiring retainer creators in our Accelerator.

It Just Works Deodorant

Body Deodorizing supplement. This brand is super unique, viral on TikTok Shop, and converting extremely well!

Survival Straws

The number 1 survival straw brand on TikTok Shop. This product has had several viral videos the past month. (low stock, but more coming soon!)

Promix Debloat

Promix Debloat prebiotic and probiotic blend. This is a new product on TikTok Shop that is starting to trend!

Snowy Care

Sticky inserts product that is crazy viral on TikTok right now!

Note: Request a sample directly from their shop!

Goli Ashwagandha

The #1 Product on TikTok Shop right now! They are offing crazy prizes for September - Get your free sample below!!!