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make your videos UNSKIPPABLE
💎🏆 Our $50k challenge is happening NOW 🏆💎
Scroll to the bottom to claim your samples and win your ticket to the next BMC Live!
Getting people to watch your TikTok is one thing.
Keeping them glued to the screen? Now that’s HARD.
Alyssa one of our Academy coaches, dropped some gold this week.
It’s all about tapping into the “Open Loop” theory—aka the Zeigarnik effect.
Basically, our brains hate unresolved information.
When you start something that feels incomplete, your audience has to stick around for the payoff.
Step 1: Hook Them With a Mystery
Start your video with a question, a problem, or even a bold statement—but don’t give it all away right away.
Example? Instead of saying:
"I found the best water bottle for staying hydrated all day!" (Boom. Loop closed. They’re gone.)
Try:
"I found the secret to staying hydrated all day… but it took me forever to figure it out."
Now they’re curious. And curiosity? That’s your best friend.
Step 2: Build the Tension
This is where it gets fun.
Drop little hints, build the story, but don’t spill the beans too early.
Alyssa nailed it when she said:
"We want to keep viewers interested without fully satisfying their curiosity—at least not until the end."
And guess what? You can even throw in mini-loops along the way to keep things spicy.
Step 3: Make the Payoff Worth It
Here’s the deal: if you’re teasing the world’s best water bottle, you better deliver on that promise.
Make sure the ending feels satisfying and worth the wait—because if your audience feels let down, they’re not sticking around for your next video.
Try This for Your Next Video
Next time you’re filming, try opening with:
A surprising statement: “This is why your skincare isn’t working.”
A relatable problem: “I used to hate drinking water until I found this trick.”
A big question: “Why does everyone swear by this, and does it actually work?”
Then? Build up the story. Keep the tension alive.
And don’t give everything away until the end.
Because when you keep people hooked, they’re not just watching one video—they’re binging all your content.
🖼️ TikTok Shop Viral Video Framework 🖼️
Oh my gosh, my face could stop traffic!!!
This video shows the power of an authentic, real-time product review.
Pay attention to how the creator makes us feel like we're discovering this viral Korean skincare secret together.
@shoppitordropitmama #noexperienceneeded #makemoneyonline #sidehustlesforbeginners #workfromhomejobs2023 #workfromhomejobs #passiveincomeonline #jobsearch2023 ... See more
Why this works:
Strong Hook (First 3 seconds!)
Attention-grabbing opener
Creates curiosity about the "glass skin" promise
Body of Video:
Shows every satisfying step
Real reactions while applying
Up-close results
All the satisfying peel-off drama
Compares to other viral masks we know
Call to Action:
Shows dramatic before/after results
Creates FOMO ("Run Queen!")
Clear direction to shop link
Positions product as self-care treat
Creator tip: Hook 'em fast, keep it real with your reactions, and make those satisfying moments extra juicy! Your excitement about the results should make viewers think "I need that glow!" 😉😉😉
Also, check this out – New Products in the $50k Challenge!
Take a look at these fresh products you can start promoting today. Jump in, grab your sample, and start earning those higher commissions ASAP. 👇️👇️👇️
💎🏆 $50k Challenge 🏆💎
Wanna join us at the next Brands Meet Creators Live? Here’s how you can come for free with our $50k Challenge.
How it works:
Select products from our partner list (must be on mobile).
Add them to your showcase, authorize us to send samples, and receive your products! (we’ll send everything you add to your showcase).
Start posting.
If you hit $2,500 GMV for any product you’re getting 1 year of Academy access.
If you hit $50k GMV for any product, you’re coming to the next BMC Live Event!!!
You have from Oct. 1 - Dec. 31 to reach these GMV levels! And of course, you’ll be earning your commissions along the way.

Check out our $50k Challenge partners:
(Just add it to your showcase and your sample will be on its way!)
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